Social Media in the Classroom: Challenges and Strategies in Faculty Development

Abstract

Abilene Christian University began developing a campus wide mobile learning program in 2008, providing a context of campus saturation by 2010. The reimagining of teaching and learning prompted by this initiative led to the use of mobile learning and to the introduction of social media components into the learning context. This paper will discuss the promise and challenges of social media in the classroom, explore the use of social media in higher education, and discuss the strategies that the Adams Center for Teaching and Learning has used in order to provide faculty development training for the use of social media within both traditional and non-traditional learning environments.