Principals’ Perspectives on Social Media in Schools

Abstract

The purpose of this study was to gather information from Texas school principals regarding their perspectives on social media as an instructional tool. This study examined current uses of social media in the schools, principals’ perceptions of the educational value of social media, the necessity for digital citizenship, the potential barriers to using social media, and device usage. Overall, principals indicated via online questionnaire that they were using social media to communicate with stakeholders and there was enthusiasm toward using social media in the classroom for instructional purposes. However, the use of social media to promote 21st century skills remains has yet to reach its full potential and remains an elusive target. Principals also acknowledged implementing social media as instructional tools was a complex process.